The editor

Tony Bradberry

Editor, Plant to Pipeline

Tony Bradberry has spent 15 years in sales and marketing for manufacturers and industrial companies. He started in inside sales, moved into marketing leadership, and has since worked with companies like these on how they find buyers, run trade show programs, support distributors and reps, and work out how much revenue their marketing brings in.

He is also president of Grey Matter, the B2B marketing firm that owns Plant to Pipeline. Plant to Pipeline is edited independently, is vendor-neutral and does not sell services. When a piece cites Grey Matter, it is cited the way any other source is.

What he looks for

He wants pieces that help a marketing or sales lead at a manufacturer with 50 to 500 people make a decision or change how the team works. That usually means a number with its source linked where it is used, an example from a company that looks like theirs, and a clear point of view about what to do next. Every piece also lists its sources at the end, and errors are fixed and logged on the corrections page.

Reach the editor

Story pitches, interview offers, data questions and corrections all go to one inbox: editor@planttopipeline.com. The contact page has the subject lines to use so your note lands in the right place.